Soraya did not set out to create '100% natural' skin care, since to have done so would have meant failing to take advantage of clinically proven and scientifically-derived anti-aging and skin renewal compounds. In fact, Snowberry is created mostly from wilderness and rainforest substances such as White peat, Neem, Lingon and Cloud berry oils. Many of these natural substances have been known for centuries to be beneficial to skin, but they have been used in isolation one from another, and generally in an unrefined form only. Modern skin science and bio chemistry has enabled us to identify the particular effect of specific extracts on skin cellular structure and renewal processes. By combining the best of these with carefully selected anti-oxidants, enzymes and peptide complexes, in Snowberry, Soraya has created a beautiful fusion of ancient wisdom, Nature and science.
Soraya's idealism meant that she had to find alternatives for other chemicals frequently used in skin care. Some are intended to give a silky feel, or to hasten absorption, and some are simply 'fillers,' or cheap sources of emollients, moisturisers, and foaming agents. For Snowberry, Soraya would accept only those ingredients – no matter the cost, that she could trust to be truly beneficial and truly safe. For this reason, and unlike many other brands, Snowberry means:
- No Lauryl Sulphates
- No Petrochemicals
- No Propylene or Butylene Glycols
- No Volatile alcohols
- No artificial colours
- No Silicones
- No DEA or MEA ingredients
Avoiding parabens as the preservative system for Snowberry products led to another dedicated research programme. The breakthrough came in the form of an unusual combination of natural ingredients including Totarol from the New Zealand rainforest to form a unique, natural preservative system.
All Snowberry serums and creams are subject to independent dermatological testing and are clinically proven hypoallergenic. Snowberry products are for women who wish to be able to trust. It is Soraya's promise.